Propaganda is the breath of modern life . In almost all spheres of our hectic life , we feel the necessity of propaganda and advertisement . Nothing seems to be within reach of achievement without the aid of propaganda . Only those who can shout from the house tops are able to catch attention and come in limelight . Those who make the loudest noise about themselves and their wares are successful in stealing a march over other people who do not seek the aid of the mighty weapon of success in modern life .